I’m very excited to show you Chalk Drop’s logo.
DesignCrowd is an Australian crowdsourcing startup. In just two weeks, 191 designs were submitted by 69 designers! I took a lot of time to think about these and feedback to the designers about what I liked. The decision was hard. There were 3 or 4 I could have gone with. After lots of helpful comments from family, I selected this beautiful parachute design. I love the way it represents dropping chalks in a way I hadn’t thought of. It’s also a great pun which my sister-in-law, Kate, pointed out will make the brand memorable.
I hope you love the new logo!